'Play Ball Park' All-star Fan Activation | Britteninc.com

'play ball park' all-star fan activation

Cleveland, Ohio


In 2019, sports and entertainment marketing giant, Octagon, called Britten with a problem: Major League Baseball’s All-Star Game was coming to Cleveland, Ohio. Bank of America wanted a big presence—two, dynamic experiential environments to promote its new Extras Program.


Britten concepted, designed, and manufactured the Tube Town playground: three, BoxPop® 20’ shipping containers with stairs and upper-deck systems. A fourth unit contained a 7’ x 16’ LED digital screen for showing historic baseball highlights. Eight, multicolored pneumatic vacuum tubes were placed in the center that delivered candy and prizes to children. The second activation, “Bank the Ball,” was a giant Foam3D™ construct.


Two fan activations, combined with Britten’s unique brand of signage, flags, aluminum trussing, and more, made Bank of America’s ‘Play Ball Park’ memorable for families and fans. “To create something that’s Instagram-worthy,” said Paul Britten, “you have dig deep into the world of the brand and deliver real experiences that are interactive, meaningful, and fun.”

latest stories.

view all
Denver Broncos Foam3 D Entrance with Smoke

helping nfl players rush the field in style ...

Dow GLBI Stem Center Foam3 D Letters 002

golf to build community and inspiring young minds ...

Truss Structure at Austin Fan Fest | Flags and Truss Signs

a showcase for austin sports & entertainment ...

Foam LAX Letters and Rototop Flags

delta hosts free airline ticket contest ...

Box Pop Shipping Container Octagon Kaaboo MGM Resorts 26 EMAIL

mgm's luxury escape ...

Miami Dolphins Fanfest 213 CC

creating the ultimate dolphins fan zone ...